Final Draft Trailer

Final Ancillary Products

Final Draft Magazine Cover

Final Draft Poster

Evaluation Question 1 [Done Together]

Evaluation Question 2 [Done Together]

Evaluation Question 3 [Done Together]

For screens with a lot of text, pause to read all that we have to say.

Evaluation Question 4 [Done Together]

Breakdown Of Ancillary Tasks & Trailers

As a group we came together in order to create our poster and magazine cover. We decided to produce them as a collective as, as a group, we work really well together and believe that by working together our final drafts would be to the best possible standard.

Here is a breakdown of what each person was focused on mostly during the ancillary tasks:

Emma Marshall - main images

Laurel Wilson - colour scheme

Gabriella Viltaki - fonts and overall design

Jordan Williams - titles

Here is a break down of what each person focused on mostly during the trailer:

Emma Marshall - cutting and transitions

Laurel Wilson - sound and voice overs

Gabriella Viltaki - sound and titles

Jordan Williams - the main order

Alternations Along The Way

Technologies I Used

Final Draft: Evaluation Of Audience Feedback

Here are my reflections after recieving some audience feedback on our final draft of our trailer.

WWW:

• The titles have definitely improved, they are all matching and are all relevant to the genre while sticking to the colour scheme.
• The narrative and storyline behind it is a lot easier to understand now, and there is a clear cliffhanger which makes them want to see the whole movie.
• The camera shots (especially those we had to re-film) are all really well done. The composition was well thought through, nothing was ever cut off where it was not meant to be like someone's head for example.
• The transitions (particularly the static transitions surrounding the news report) were liked and seemed to work really well.

EBI:

• Despite the target audience not mentioning this, I personally think that given more time, our sound could have been improved. For example, sometimes the ambient sounds are too noticeable.
• I think we could have included more titles which were quotes for example, rather than just those which help to tell the story.

Final Draft: Trailer - Audience Feedback

Lottie Sunner, 18

Charlie Lefever, 20

Gemma Jones, 17

Harry Jerome, 17

Matilda Ruto, 16

Judy Ibelhauptaite, 19

Final Draft: My Own Evaluation (YouTube Annotations)

To evaluate my final draft I made annotations on YouTube, discussing what I thought worked well and what could have been done better.

For longer annotations, pause the video to read it all.

Final Draft: Evidence Of Group Working On Trailer

Jordan finalizing the order of the clips

Laurel making sure the voice overs are in time with the clips

Emma adding some transitions to the trailer.

Ident Experiment

For this ident we merged two videos together. It was an experiment, which we are going to carry over to our A2 coursework.
The birds are a video from YouTube and the tree is a video we recorded ourselves. We added music and a voice over.

Idents should be:

• between 5 and 15 seconds
• image is usually moving
• sound should be used with the image (music and/or sound effects)

Colour Symbolism & Matching

Most Comedy Horror films have a colour scheme running throughout their posters and trailers (and any other texts they produce).

For example, in Comedy Horror film, 'Warm Bodies' they stick to three colours - red, white and black.

'Warm Bodies' poster

'Warm Bodies' trailer credits

By picking a colour scheme, and keeping the same font style throughout, it makes it easy to recognise links between the different products.

This has inspired me to make sure our different products link clearly and look professional.

Ending Credits Research

Upon looking at even more trailers, paying attention to the ending credits, I discovered that they are always very similar.

Regardless of genre, they are normally always on a black screen, with white text in the centre. The main difference between genres and films is the font.

Example 1: Shaun Of The Dead

Example 2: The Fault In Our Stars

This has inspired me to do something similar with my own trailer. I will include important and relevant information such as actors names, crew members, production and distribution company names, social media links etc.

Inspirational Trailer - Cooties

• This trailer is a comedy horror so I found it particularly inspirational.
• I really like how the amount of violence and gore was balanced with the humor. There wasn't too much of one genre, it was an equal blend of the two.
• The zombie scars and wounds were not too over the top which worked well. I would like our zombie make up to look similar to this.

Sound Effects & Foley Research

I have conducted some extra research on sound effects and foley, as I know we will need to include these in our trailer to emphasises the comedy.

A website which I found particularly useful was http://www.epicsound.com/sfx/. It provided me with information on what items to use to make certain sound effects and how to do it.

Foley is often very useful as sometimes pre-recorded sound effects are not realistic or do not make the exact sound you need.

The Importance Of Voice Overs In Trailers

For our final draft we decided to include voice overs, as it will help make the underlying story clearer.

Important things to remember for voice overs...

• Clarity - it is vital that our message and story is portrayed correctly to our audience. Different voices can portray different things, for example, an energetic voice for a children's movie, or a deep husky voice for a horror.

• Pacing - it is important that the voice over happens at the correct pace/ speed. Too fast or too slow could ruin the effect you're trying to create

• Enunciation - often people can't always pronounce or enunciate words correctly, so it is important that the voice over knows the script well, and knows how to say each word in order for it to sound professional.

• Voice Acting - as well as being clear, well paced and enunciating words, the voice over must also be someone who can act. Voice overs tend to need to be a little over the top, who is able to adapt their voice to any given situation.

Final Draft: Shooting Schedule

Final Draft: Shot List

Final Draft: Script

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Final Draft: Enigma Codes

Final Draft: Storyboard

Final Draft: Timeline

Final Draft: Characters & Actors

Final Draft: Film Treatment

Evidence Of Creating Ancillary Poster

We made our green background using the gradient tool.

Here we are choosing the colour of the title in the text setting.

This shows us transforming the image of Keiran, making it larger.

This is the final product with all of the text added.

Evidence Of Creating Ancillary Magazine

We used the magnetic lasoo tool to cut out Keiran and Lily.

Then the background of the brick wall was added, and the titles were placed on top

All the titles were then given a glow to stand out against the background.

Audience Feedback: Ancillary Task Draft 2 - Poster

Gelsomina De Lucia, 19

"The titles are so much better than before - they don't look childish anymore. I really like that you've changed the background colour as well. As for the photo, it is much more fitting for your genre - big improvement!"

Darren Marshall, 16

"It makes much more sense having your names in all caps rather than different fonts and cases. I really like the tagline, especially as it now matches the main title better. If I had to change one thing though, I would make the cropping around the hand a little smoother. Overall, a great job."

George Abingdon, 19

"The genre is really clear to me right away which is very impressive. The happy smiling face, contrasting with the dark colours makes for a really interesting and eye-grabbing visual. I think it's a good improvement from the last draft!"

Analysis Of Draft 2: Ancillary Poster

Draft 2: Ancillary Poster

Draft 2: Black Juice Poster

Audience Feedback: Ancillary Task Draft 2 - Magazine Cover

James Godwin, 18

"This looks just like a real magazine, I love it! Everything from the photos of the characters to the titles and the featured stories on the sides look really professional."

Olivia Brytz, 17

"I remember the first draft and this is so much better. You can actually read the text now as the colours no longer just blur into each other. It's also structured well like a real TotalFilm magazine would be."

Phil Barnett, 22

"For me it's the little things which make it great. I love the fact you have a bar code and the web address. Also I can notice that the two characters cover some of the main title now which I think is a really common convention in film magazines. Good job!"

Analysis of Draft 2: Ancillary Magazine Cover

Here are the reasons behind the changes we made to our magazine cover.

Draft 2: Ancillary Magazine Cover

Draft 2: Black Juice Magazine Cover

Evaluation & Response To Audience Feedback On Ancillary Tasks (Draft 1)

• I agree that the text (especially on the magazine cover) is quite difficult to read due to the colours being too similar to the background and photo. 
• We will change the colours, maybe adding a border or a glow so it is easier to read, without changing the colour scheme and layout completely.

• It is quite difficult to differentiate between titles and body text. It also doesn't always match, and the font of the poster is rather childish looking. Furthermore, people picked up on an error with upper and lower cases.
• We will pick a different font size and style for the different text on the magazine. For example, the main title will be bolder than subtitles, and the body text will also be different.

• The photo of the zombie on the poster doesn't stand out as much as people would have liked.
• We will edit the colours and experiment with effects such as the contrast in order to make the colours in the photograph more suitable and not as dull.

• The background colour of the poster is too bold and therefore makes the photograph of the zombie look obviously photo-shopped and unrealistic.
• We will make the background a slightly different colour, maybe including a fade or a glow around the photo so it no longer looks so sharply cut.

• The poster is too focused on horror that you can't tell it's also a comedy at all. Because of these differences, the two media pieces come across like two different pieces of work, and do not look related.
• We will make sure to change fonts and colours to match each other so the poster and magazine look as though they are for the same film, at the same time, ensuring that the genre is clear to the audience.

Audience Feedback: Ancillary Task - Magazine Cover

Sadie  Baber, 17

Lottie Sunner, 18

George Abingdon, 19

Audience Feedback: Ancillary Task - Poster

Sadie Baber, 17

Amy Daly, 18

Shannon Fallon-Ford, 16

Analysis of Draft 1: Ancillary Magazine Cover

Here are the reasons behind the decisions we made for our magazine cover.

Draft 1: Ancillary Magazine Cover

Draft 1: Black Juice Magazine Cover

Analysis of Draft 1: Ancillary Poster

Here are our reasons behind why we did certain things for our first draft of our ancillary poster.

Draft 1: Ancillary Poster

Draft 1: Black Juice Poster

Ancillary Task Photoshoot

Here are some of the photos we took for the ancillary tasks of a poster and magazine cover.

Research: Studying Zombie Films

While doing more research on zombies, I came across this PowePoint online which I found very useful and informative. 

It is about zombie representations in films, media and society.

I found it really interesting as it explored different theories about zombies and what their overall meaning is.

I learnt that there are four stages in the Genre Cycle...

1. Experimental/ Primitive Stage - a form is passed through an experimental  stage and its conventions are established.
2. Classical Stage - conventions reach the equilibrium and are understood by the creator and the audience.
3. Revisionist Stage - new forms are used and some of the classical stage is questionned.
4. Self Reflective Stage - where the forms become the substance or content of the work.

I also learnt about Derrida. He said that zombies "blur the distinction between the living and the dead rather than making it clear." I found this point very important because it challenges the stereotype that zombies are brainless. 

I will definitely keep this point in mind while creating our next draft.

The Zombie Look

I conducted some extra research on the typical zombie look in preparation for our ancillary photoshoot.

Example 1

• This look would be simple for us to achieve. 
• We could create this with a white face paint on the skin, and purple and black paints around the eyes to imitate bruising. 
• Contouring the cheekbones with black adds to the sickly, lifeless look.
• The blood around her lips is something we could try in our trailer.

Example 2

• The open wound is something we experimented with before and would love to include it in our final ancillaries and trailer.
• This version has pale lips as opposed to example one which has red. I think the pale lips look more realistic for a zombie.
• There is dark circles and fake blood in this look as well which we will include.

Example 3

• This photo is a male zombie which is useful to look at as Laurel will be playing a boy.
• The fake blood is even more prominent here. We can easily use this in our own make up.
• The cut under the eye is a good addition to the zombie look which I would like to try out.